Tuesday, December 01, 2009

» Got a new business dog that can bark?

Taking the torch from the introvert and handing it to a rainmaker.

by Dave Currie

Chain Link New BusinessI’ve posted plenty of thoughts around the ongoing new business challenges that agencies face, but there is none more frustrating to hear each day than the one that is so simple to identify and ultimately to solve – ‘right fitting’ people for positions.

Agencies spend tens of thousands of dollars with recruiters and placement services to find new creative directors, copy writers and account directors. They spend hours upon hours scrutinizing …

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